Adimpact
The Ethics Commission partnered with AdImpact which is a political advertising intelligence firm that tracks and analyzes advertising occurrence and expenditure across traditional, digital, and emerging media channels. The goal of the Ethics Commission and AdImpact partnership is two-fold:
- As a resource for the Ethics Commission with Investigations and Audits relating to compliance and enforcement of the Ethics Rules.
- To provide the Citizens of Oklahoma with a snapshot of the political advertising spending for our Oklahoma elections via a specialized partnership where Adimpact is allowing the Ethics Commission to utilize customized exports from their proprietary system.
Below you will find an interactive dashboard of the summary of the Oklahoma political advertising data dating back to January 2025.
This dataset includes political advertising spend from the state's 5 major Designated Market Areas (DMAs), Digital/CTV, & Desktop/Mobile.